Have a goal in mind
It’s easy to get caught up in the romance of having your own app built, it used to be like that with websites, however apps are becoming more accessible to companies of all sizes and often now used as a main connection between brands and users.
Our advice to you is to decide why you are building an app, who will use it and what problem does it solve. It’s important to have a goal in mind, whether that is gaining new users, selling a product or generating revenue from in-app purchases.
Finally have a plan for how you will get downloads, you may have the best app in the World but without downloads its useless, focus on getting it found.